Автор: Eric Enge, Stephan Spencer, Rand Fishkin,Jessie C. Stricchiola
Название: The art of SEO
Издательство: O'Reilly
Год издания: 2009
Страниц: 608
ISBN: 0596518862
Формат: pdf/RAR
Размер: 12,69 Мб
Язык: английский
Качество: отличное

Описание
In this book, the four most famous experts in the field of search engine optimization (SEO) provides you with the guidance of proven and advanced techniques for planning and implementing a comprehensive SEO strategy. The authors clearly explain the basics of SEO, while correcting a common misconception many. Explore the underlying theory behind SEO and how search engines work Learn the steps you need to prepare, implement, and evaluate SEO Check the initiatives forward a number of strategies and tactics Understanding the intricacies involved in managing complex projects SEO Learn what it takes to build a competent SEO team with defined roles Glance future of search and what lies ahead for the SEO industry.